National Lottery funding: Spread the word!
Congratulations on your successful National Lottery funding! We've compiled a few suggestions below to help you promote your work, to let you know where we can add communications support and, importantly, to help us make the case for arts and culture!
Tell us about your project
Tell us about your project
We want to hear about how National Lottery Project Grants has helped your project and we’d love to share the good news on our website and with our social media followers.
Show off your logo
Show off your logo
Using the Lottery grant award logo is one of the easiest and most effective ways of acknowledging our support. Pop it in any press releases you issue about your work, use it on your website and add it to any images you might share on social media.
Tell the media!
Tell the media!
If you’re sharing a news story on your website, or maybe sending a press release, it would be brilliant if you could weave the following messaging into your copy.
“This was only made possible thanks to public funding from the National Lottery through Arts Council England”
The best thing you can do is include a mention of us and the National Lottery in any quotes you add (as these get picked up by the media the most!).
Sample press release
Need some help putting together a press release about your activity? Download our sample press release to use as a guide and adapt to your needs.
Quotes
If you would like a quote from an Arts Council spokesperson for your press release, please contact one of our friendly Advocacy and Communications Officers to let them know your deadline. You can find their contact details here.
For more tips on communicating your story to the media and a template press release, take a look at our advocacy toolkit.
Spread the word on social
Spread the word on social
Come and say hello! We’re happy to retweet or tweet new information.
We’d love for you to use #ACESupported, #NationalLottery, @TNLUK and @DCMS. And don’t forget to tag your local Arts Council Twitter so we can see your post! You can find us at:
- National - @ace_national
- North - @ace_thenorth
- Midlands - @ace_midlands
- South West - @ace_southwest
- London - @ace__london [please note the double underscore]
- South East - @ace_southeast
Follow our national account @acegrams and tag us in images as your project progresses! It would be great if you could also tag @TNLUK and @dcmsgovuk.
Sharing a story? Why not shout loud and proud about your funding with one of our #ACESupported stickers. Just search for @ArtsCouncilEngland or #ACESupported in the GIF section to add it to your story.
Find out how you can shout about your work on social media, take a look at our advocacy toolkit.
Advocacy
Advocacy
Find your MP and let them know of your success and the great work that is taking place in their constituency – stories that demonstrate how culture and creativity make a difference to local communities, National Lottery players and taxpayers are particularly impactful. We have useful online resources and guidance, such as our Advocacy Toolkit, to help you make the case for publicly funded art and culture!
Digital Culture Network
Digital Culture Network
Offering free and practical support to help you develop your digital skills and use technology to reach and engage new audiences.
Working across the arts and culture sector, the Network offers bespoke support from a team of friendly Tech Champions, specialists in a range of areas including:
- digital strategy
- social media
- websites
- eCommerce
- content creation
- search engine optimisation
- email marketing
- data analytics
The team are on hand to provide you with free one-to-one support and offer a range of training and events from beginner level to fine tuning your existing skills.
Book your initial diagnostic session by email at digitalnetwork@artscouncil.org.uk or visit their website.
Stay in touch!
Stay in touch!
And finally, please keep us up to date with key milestones for your project so we can promote across our channels where we can. Just contact your local Communications Officer when you have new information – they’re always happy to hear from you!
