- Date: 4 July 2014
- Area: Midlands
The National Lottery Awards are an annual search to find the UK’s favourite Lottery-funded projects, celebrating and recognising the difference these projects have made to people, places and communities all across the UK.
Loved the world over, Heavy Metal in its many forms had its roots in Birmingham and the Black Country. But you wouldn’t know to visit it the area. In 2011 Capsule changed all that, supported by investment from the National Lottery through Arts Council England’s Grants for the arts programme.
Home of Metal used the popularity of heavy metal music to create a successful series of heritage events that were attended by more than 200,000 people.
It saw the people of Birmingham and the Black Country find out about this musical heritage and take pride in it, as well as reaching a national and international audience, raising the profile of the area and attracting visitors.
The major exhibition, which formed the central focus of the Home of Metal programme, recreated a 1960s factory and included film footage and memorabilia. It offered a detailed insight into the social history of the West Midlands and showed how the area’s character shaped heavy metal.
At last, fans in Birmingham and the rest of the world had a chance to pay homage to heavy metal and its industrial home.
Home of Metal is competing against six other projects for the title of Best Heritage Project. Home of Metal is up against – Cotton Famine Park, Mary Rose Museum, Moments in Time, Museum of Liverpool, The Restoration of Hackney Empire and St George’s Market.
Vote here for Home of Metal to win the title of Best Heritage Project.