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Digital Sparks - training opportunity for the North West Digital Industry

  • Date: 30 October 2009
  • Area: North

The programme, Digital Sparks, incorporates a number of high-level events, seminars, workshops and training programmes for leaders, managers, techies, creatives, freelancers and newbies right across the digital production sector.

Headlining the programme will be Transmissions - a series of inspiring evening shows exploring innovation in the digital industry, with an interactive format that fuses keynotes, case-studies, hypothetical discussions and hands-on tech demos. The first session - "Inspiration + Perspiration: A guide to managing innovation" takes place on Monday 9th November, with talks from Imran Hakim, creator of the iTeddy, Andy McLoughlin, co-founder of Huddle and Hal Sandbach, Senior Designer at Sony Computer Entertainment. You can register for the event by following this link

The Technique residential training camp is for web developers of all codes, connecting together with visionaries from the global development community. While other events focus on thinking and talking, Technique is all about action - it will be intensive, practical and hands-on. Confirmed trainers include legends of code such as Peter-Paul Koch (Quirksmode) and Luis Lavena (Area 17). is an intensive training programme developed to fast-track new employees within digital companies, equipping them with essential business skills that will enhance their existing roles and prepare them for greater responsibility in the future. The focal point of the programme is a 5-day course including modules on business and market awareness, team-working, communications, creative thinking and project delivery.

Finally, DMEX (Digital Media Exchange) aims to connect digital media companies with TV Professionals through flexible paid placements: providing a unique opportunity for businesses to work with, and learn from, established professionals from the television industries, sharing skills and knowledge between both.

Enda Carey, Head of Games and Digital at Northwest Vision and Media said: "The digital industry is one of the fastest growing sectors in the country, and here in the North West we're determined to help our digital production companies to thrive.

"Digital services and interactive content is a core area of activity at Northwest Vision and Media, so we've put together the Digital Sparks programme to ensure that we're supporting the sector as it expands. The range of schemes on offer means that there's something for everyone across the digital sector, from brand new talent through to leaders."

For further information on Digital Sparks, go online to:

web: | twitter: @DigitalSparksNW

To attend the first Transmissions event, visit:

Additional Information


  • This activity is funded by the Digital and Media Skills Programme, delivered by Northwest Vision and Media in partnership with Skillset, and supported by the North West Development Agency. The programme will be delivered through The White Room


  • Northwest Vision and Media works on behalf of the digital and creative industries in the Northwest to grow a world-class digital and creative economy within the region. We provide strategic leadership, help to build businesses, develop skills and talent, encourage and invest in production and inspire audiences. Find out more


  • The White Room Creative Economy Consultancy was established in 2007 by Andy Lovatt (former Head of Creative Industries at North West Development Agency) and Phil Birchenall, former service manager at Manchester's Creative Industries Development Service.


  • The White Room recently won the national contract to delivery Commitment 13 of the Creative Britain Strategy - identifying best practice for creative business support across the UK. Since its foundation, The White Room has completed projects for The Open University, In The City Music Conference, Foundation Degrees Forward, Business Link NW, BIS and DCMS. Find out more at


Contact Details


For further information please contact the Northwest Vision and Media Marketing Team

Simon Alexander

Head of Marketing

T +44(0)161 244 3745

Sarah Tulley

Communications Executive

T +44 (0)161 244 3746 

Follow Northwest Vision and Media on twitter @VisionandMedia