There are two dates for this workshop:
Tuesday 12 February 2013
Lighthouse, 28 Kensington St, Brighton, East Sussex BN1 4AJ
How to book: visit our event booking site
Monday 4 March 2013
BBC White City, 201 Wood Lane, London W12 7TS
How to book: visit our event booking site
Time: 10am - 5pm
These workshops will be led by Hazel Marshall, story consultant, BBC Academy.
About the workshop
Artists and arts organisations are experts at telling stories within their own medium. This workshop aims to support delegates in learning to translate these skills into storytelling for digital platforms using audio, audio-visual, words or other means. It will also look at pitching your story as a critical part of making sure that the project can happen.
The workshop will aim to:
- introduce delegates to the key elements of good storytelling
- equip delegates with the skills necessary to develop and deliver good stories for digital platforms
- introduce delegates to the techniques required for creating a good verbal pitch
- encourage delegates to build links with each other during the course of the day and to use these relationships to support future activity
Who is this event suitable for?
The workshop is aimed at arts organisations, museums, galleries and artists from across England who have a developed project or idea that they want to bring to fruition, including those people making commissions for The Space. It is not a brainstorming workshop aimed at dreaming up new ideas. As part of the registration process you will be asked to confirm that you have a thought-through and viable idea to develop and this will form a critical part of the day.
Workshop outline
| 10am | Welcome and introductions |
| Introductions to the elements of a story: | |
| Who is your audience? What is the purpose of the content? | |
| Deconstructing content and establishing how and why it works | |
| Talking through your story (and selling it to someone else) | |
| 1pm | Lunch and networking |
| 2pm | Writing a story treatment |
| Improving your story and pitching it to other delegates | |
| Round-up and feedback | |
| 5pm | Close |
Audio, video and written content relating to the Digital capacity programme is available on the Building digital capacity for the arts minisite.
You can also join the conversation on Twitter by following @ace_national and using #artsdigital.
