- Date: 12 August 2010
- Artform: Music, Visual arts
- Area: North
The AV Festival is the UK's leading biennial festival of electronic arts, featuring visual art, music and film. The latest edition of the festival took place across Newcastle, Gateshead, Sunderland and Middlesbrough from 5-14 March 2010. The festival includes new commissions, exhibitions, concerts, performances, film screenings, workshops and debate at many of the region's outstanding cultural venues and public sites.
AV Festival 10 was the most successful festival to date, with a 65% increase in visitors and 135% increase in visitors from outside the region. The curatorial theme was energy, which enabled new partnerships with the science, environment and technology sectors as well as the private sector. This included an artist residency with Narec (New and Reenewable Energy Centre), new commissions with the Environment Agency and co-productions with Newcastle ScienceFest.
AV Festival works in partnership with venues, co-producers and co-commissioners across the region and beyond. Regional partners include: amino, BALTIC Centre for Contemporary Art, CRUMB, Culture Lab, Tyne and Wear Archives and Museums, mima, National Glass Centre, Newcastle University, Northern Gallery for Contemporary Art, No-Fi, Star and Shadow Cinema, The Sage Gateshead, Vane and Tyneside Cinema. National partners have included: Contemporary Art Society, Cornerhouse, Ikon and The Arts Catalyst.
Highlights of AV Festival 10 included:
In 2009 AV Festival won a Silver Award at the North East Tourism Awards, and the Arts Council England Award at the Journal Culture Awards in 2008.
We invested £50,000 in the AV Festival through our National Lottery funded Grants for the arts scheme. In 2009/10 we also invested £65,000 in regular funding to Audio Visual Arts North East, the delivery organisation behind the festival. Investment secured from partner organisations included £100,000 from One North East, £50,000 from Mission Models Money, £43,200 from Northern Film and Media, £33,902 from Trusts and Foundations, £41,100 from Local Authorities, and £32,862 from Production Partners.
Headline facts and figures of the 2010 festival:
20 new commissions
20 exhibitions, 10 public realm artworks and 68 events
140 participating artists and speakers
GVA (Gross Value Added) of the festival was £480,234 which is equivalent to supporting 21 jobs
Total spend in the region by the festival and its visitors was £1.7M
31 venues and 73 cultural businesses were supported
18 freelance contracts, four employees and 164 volunteers
£679,131 press coverage generated
Total audience of 1,574,009 including public realm and online, with a physical audience of 70,860
9,811 visitors from outside the region
For further information visit www.avfestival.co.uk