Allwyn becomes new operator of the National Lottery

Allwyn has today formally taken the National Lottery’s reins as the Fourth National Lottery Licence comes into effect. The Fourth Licence will lead to an increase in funding for Good Causes, while also keeping the National Lottery safe to play. 

The UK’s National Lottery is one of the biggest in the world and already raises more than £30 million each week for Good Causes. Since launching in 1994, players have raised in excess of £48 billion for more than 685,000 Good Causes across the country, transforming lives and making a vital contribution to our vibrant arts, sports, heritage and communities. 

One of the big changes for the Fourth Licence includes a new ‘Incentive Mechanism’, which means that all National Lottery products will support Good Causes at the same level. It also means that the operator – Allwyn – will only see profits if money raised for Good Causes increases. 

Darren Henley, CEO of Arts Council England and Chair of The National Lottery Forum, representing all twelve National Lottery good cause distributors across the UK, said: “The National Lottery makes a massive positive impact on people’s lives in villages, towns and cities across the UK, helping communities and organisations to thrive. We’re excited by Allwyn’s vision to grow The National Lottery and to increase the funds it generates for these important projects. National Lottery players make a real difference to the fabric of our society every day. And Allwyn’s plans for a modernised National Lottery will help fund so many good causes in the long term, supporting us as we make the magic of The National Lottery even greater than before.”